“We’re not here for today. We’re here for tomorrow.”

In this special Technology Reseller News and ITAD Association podcast, Sarkes Mkrdichian of TechBros discusses the company’s evolution from break-fix and managed services into IT asset disposition, and how AI, compliance and community involvement are shaping its growth.

TechBros began nearly 20 years ago in break-fix services, later expanded into managed services, and over the past several years has built out a growing ITAD operation.

Mkrdichian says compliance is central to the company’s strategy. TechBros has invested heavily in certifications and recently added ISO 42001, focused on AI management systems.

The company is also using agentic AI internally.

Its AI tools can connect with ERP systems, email and other business platforms to build a knowledge base, identify patterns, assist with forecasting and support marketing and operational decisions.

“We want to be a step ahead,” Mkrdichian says.

That approach extends to TechBros’ workforce. With a relatively young team, Mkrdichian says the company is focused on building processes and technology that can support long-term growth.

Community involvement is another major part of the strategy.

TechBros works with organizations including Big Brothers Big Sisters, Make-A-Wish and other nonprofits, and in some customer relationships it can structure revenue-share models that direct a portion of proceeds toward charitable organizations.

For enterprise customers, Mkrdichian says TechBros focuses on efficiency, data security and long-term relationships rather than one-time transactions.

For MSPs and channel partners, the company offers flexible models that can range from direct client referrals to fully integrated ITAD programs.

TechBros can handle data erasure, chain of custody, asset processing and resale while allowing the MSP to maintain the primary customer relationship.

Mkrdichian also encourages organizations to think carefully about data destruction. In some cases, verified erasure can provide better traceability than destruction alone, while customers with stricter requirements can combine erasure with physical destruction.

As a new member of the ITAD Association, Mkrdichian says he is also looking to build relationships with other ITAD providers.

“Let’s see how we can work together and build this industry,” he says.

Visit TechBrosAZ.com to learn more, or TechBrosCares.com to learn about the company’s community programs.