Tech Data Offering Xperia Smartphones Through Partnership With Sony

by | Jun 10, 2014 | Industry News, UC

CLEARWATER, Fla., June 9, 2014 (GLOBE NEWSWIRE) — Tech Data Corporation (Nasdaq:TECD) today announced an agreement with Sony (NYSE:SNE) to provide the Sony Mobile lineup of smartphones, tablets and related accessories to Tech Data’s channel of solution providers through the company’s Systems & PeripheralsIT (S&P) division. Authorized Sony resellers can now offer a complete mobility solution, including tablets, smartphones, wearable technology and accessories. Solution providers can also now offer Sony smartphones with activation through the Tech Data Mobile Solutions division.

“We are pleased to add Sony Mobile Communications to our S&P portfolio,” said Wendy Maurer-Linsky, vice president, Product Marketing, Systems & PeripheralsIT at Tech Data. “With the addition of the Sony Xperia lineup, we are further enabling solution providers to capture the opportunities that exist in the mobile market, including expanded merchandising and solutions bundling, to offer their end-user customers a complete solution. Xperia smartphones complement the greater Sony ecosystem of devices, creating a natural fit for our channel partners.”

Key features of Sony Xperia smartphones include waterproof capabilities in select models, display technology derived from Sony televisions, premium design, Sony’s leading camera technologies, and NFC for easy one-touch connectivity to a broad ecosystem of accessories and entertainment devices.

“Sony Mobile is excited to partner with Tech Data and add mobile to the current key partnership that exists with Sony Electronics,” said Takeshi Ishida, vice president, Sales, Sony Mobile Communications US. “It is important to us to bring the full ecosystem of Sony products and experiences as a perfect complement to Tech Data’s S&P division.”

Tech Data’s S&P division is focused on five key growth areas: Visual Solutions, Imaging & Print, Power & Energy Management, Personal Systems and Consumer Professional Electronics. Tech Data has invested in the training and education of its S&P team to fully enable its partners to effectively go to market with printing products, offering certifications, training, installation and content management. The “IT” in Systems & PeripheralsIT represents the exponentially powerful service and solutions that Tech Data is dedicated to providing its partners.

To learn more, please visit the S&P Solutions Hub, the division’s robust website enabling channel partners to quickly and easily communicate with Tech Data’s dedicated S&P sales teams through a Live Chat feature.

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