Amdocs’ Advertising and Media portfolio will help Belgian local search and digital advertising provider capitalize on the growing digital media advertising opportunity across web and mobile channels
ST. LOUIS ¾ August 19, 2013¾ Amdocs (NYSE: DOX), the leading provider of customer experience systems and services, today announced that Truvo Belgium, owner of goldenpages.be, is in the final stage of deploying Amdocs’ Advertising and Media portfolio to improve sales, ordering, billing and product lifecycle management operations. This solution will help goldenpages.be establish the advanced system capabilities required to effectively address the growing demand for complex digital-media advertising solutions.
“Amdocs has been leading the industry evolution in the local search and advertising space for 30 years, and will help goldenpages.be to offer their advertisers more innovative ways to advertise over digital channels by multiple, flexible assignments per customer, automatic scheduling and enhanced subscription models with flexible billing terms,” said Rebecca Prudhomme, vice president of product and solutions marketing at Amdocs. “This requires agile solutions that simplify operational processes to support seasonal and event-driven campaigns reduce costs and shorten order-to-cash cycles to improve cash flow.”
“To stay ahead, local search and advertising providers need to break away from the traditional annual sales cycle associated with paper advertising and embrace the digital advertising market,” said Donat Rétif, chief executive officer of Truvo Belgium. “As a result, we will be able to improve advertiser and consumer satisfaction and loyalty, which will help us to improve our market position.”
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